Europe's Cloud Market Boosting US Tech Giants Like Salesforce And Amazon

Posted on: Feb-2019 | By: Pro Market Reasearch | Electrical & Electronic Device

In the past year, Europe’s technology sector has been outshined by stricter regulation, privacy wrongdoings, and the trade spat amid the U.S. and China. But, reportedly, there is one spot where the viewpoint is not quite so miserable that is cloud computing. According to the IDC (International Data Corporation), Europe’s public cloud market is anticipated to surge at a 22% rate for the upcoming 3 Years. The inclination is showing up in profits reports of the U.S. companies ranging from small cloud companies to enterprise software giants. For example, Salesforce announced 31% revenue expansion in its European trade in the last quarter.

Chris Ciauri—Executive VP of Salesforce EMEA—told to CNBC, “We were the top growing region across the world, although some of them are less significant, so we are very excited about that.” Cloud computing permits consumers and businesses to save and access data, software, and apps over the internet, rather than accessing them locally on a server or hard drive. The global outlay in cloud services has increased in the last few years as more firms have accepted online infrastructure provided by technology giants such as Microsoft, Amazon, and Google. Gartner—a research company—estimates globally public cloud revenue would increase to $278 Billion in 2021, which is up from 2017’s $145 Billion.

In recent time, Amazon was also in news as the company now aims to put Alexa in customer’s car. Amazon lately made two important moves toward seizing a piece of the expanding connected-car market. The Amazon’s partnership with Telenav, which is a leading location-based and connected-car services company, will get the Alexa voice assistant into in-car navigation systems. The adding up of Alexa will let drivers interact with almost all features of those systems by voice, counting checking traffic and asking for directions.